Digital Strategies for Creative Professionals

Ages 18+

Course Dates & Times

Wednesday evenings, 26 April, 3, 10, 17, 24, 31 May 2023
6.30-8pm, BST (UTC+1)

About Digital Strategies for Creative Professionals

This new six-week online evening course will provide you with the best practice approaches that you need to develop a successful online profile.

Whether it’s through websites, blogs, TikTok, Instagram or Twitter, creatives have amazing opportunities to reach their audiences in new and exciting ways. This course will help you develop an effective digital marketing strategy that shows your authentic self, taps into trends and draws in a loyal following.

Who is the course for?

This course is aimed specifically at creative professionals who are looking to expand their reach to draw in audiences, build their reputations and share their work online.

What can I expect?

Practical sessions that outline strategy and encourage each participant to work with their own channels including websites, blogs and social media accounts to kick off an effective campaign.

Do I need anything for the course?

The course will cover developing your own website and social media profiles. To get the most out of the course, you will be encouraged (and shown how) to set up a website and social media accounts during the first session if you don’t already have a presence online. 

There may be costs associated with website hosting, search engine optimisation and advertising – but these are optional and there are free alternatives. 

Course Fee

£215

Book Now

• Spaces are limited so early booking is encouraged.
• Bookings will close at 5pm on Friday 21 April 2023 or when the course reaches full capacity.

Eligibility

• For everyone aged 18+.
• Participants must have sufficient English language skills to cope with course demands.

Online Short Courses Requirements

All sessions will take place online using Zoom. A Zoom link will be sent to you in advance of the course start date with further instructions.

To participate in online classes you will need the following:

• An email address
• A reliable internet connection
• A laptop/tablet/desktop computer with a microphone and camera (most have these included)
• Speakers/headphones (the speakers in your laptop/tablet/computer should be sufficient)
• A fully updated web browser able to use the most up to date version of Zoom, or a fully updated Zoom client

If you have any questions regarding joining one of our online courses please contact us.

About the Course Tutor

This course is taught by Lucy George.

Lucy George is a PR & Communications specialist with global experience. She runs an award-winning PR agency, working worldwide on media relations and marketing programmes. Lucy also heads up Wordville Press, an independent imprint specialising in performing arts in print.